Google Is Reportedly Building Its Own ARM-Based Chips for Chromebooks

Taking a Sir Frederick Handley Page from Apple ’s playbook , it wait like Google is working on its own CPU for Chromebooks and tablet . And according to aNikkei Asia report , we could see in - house Google chips as betimes as 2023 , and twist powered by those chips soon after .

This follow late reports that Google is already building its own mobile chipping , with thePixel 6 expected to be the first to sport Google atomic number 14 . Citing anonymous source , Nikkei Asia says Google was “ in particular inspired ” by Apple ’s success with its A - serial processors used in its iPhones , as well as its incredibly public switch to the M1 chip at the end of last year . Like Apple , Google is reportedly looking to ramp up ARM - base processors .

The benefit of going in - house is that it allows companies to customize a CPU to exactly meet its demand . It ’s the same construct behind why tailored clothes fit better than the one you get off the wrack . By designing your own silicon , you could get around supplier restrictions that might curtail your ability to put up unique lineament . Google and Apple are n’t the only company turn to in - firm production either . Samsung has a retentive account of make its Exynos fleck in - house . Huawei has also increasingly flex to itsown Kirin siliconin its products .

Google is reportedly developing its own chips for future Chromebooks

Google is reportedly developing its own chips for future ChromebooksPhoto: Alex Cranz/Gizmodo

A good object lesson of the benefits of in - house chip shot product is the Samsung Galaxy Watch 4 lineup . While other Wear OS watches have bank on Qualcomm to produce microchip , Samsung has justcreated its own Exynos wearable chips . It ’s one big reason why Samsung was able-bodied to offer up advanced feature on Android smartwatches well before the rivalry . Even now as it ’s combined force out with Google , Samsung ’s smartwatches bid greater processing powerfulness because of its 5 New Mexico Exynos chip . Meanwhile , other Android smartwatch God Almighty have been hamstring by out - of - date Qualcomm wearable processors — an area where Qualcomm isonly now starting to truly invest . similarly , Intel hasstruggled for yearsto move from 14 nm to 10 nm , and it ’s also had trouble gettingits 7 nanometre physical process technical school rolling .

In ecumenical , this trend to move in - house is not - so - great news for companies like Intel , Nvidia , Mediatek , and Qualcomm . However , going in - business firm is also modified to companies that have millions on hand to dedicate to develop cutting - edge processors . You know , troupe like Google .

We ’ll have to see how this materialise over the next few years . However , Google ’s in - house Tensor chip will bea good glimpse into what Google silicon might be able-bodied to doand the features it may enable .

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